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46 best Black Friday 2020 fashion deals you need to know about

A new fashion purchase for Black Friday? It would be rude not to...

Katherine Robinson

This is not a drill – Black Friday is imminent, have you got 27 November marked in your diary?

There's no better day to shop till you drop – this year from the comfort of your own home, thanks Lockdown 2.0 - and the deals continue right through until Cyber Monday on 30 November.

If your winter wardrobe needs an upgrade, or if you’re looking for a stylish Christmas gift then Black Friday is the perfect time. In fact, it seems that the majority of shoppers have been waiting for Cyber Weekend with their Christmas lists at hand - a survey by buy now, pay later company Klarna found that 89% of shoppers are yet to start their Xmas shopping.  

Well, now's the time to strike - most of the top fashion and designer brands take part and there are great discounts to be had – sometimes as much as up to 50%.

Read on to find out what you should be adding to basket and scroll to the end to see the brands swapping deals for good deeds and giving back on Black Friday

SMYTHSON

Need a new handbag this winter? You can get up to 60% off selected Smythson pieces right now in its fab Black Friday sale – including wallets, bags, purses and some of the chicest keychains you’ve ever seen. How cute is this studded saddle bag which you can snap up for 40% off.

SHOP SMYTHSON NOW

smythson-loves

Saddle studs pillow crossbody bag, was £475 now £237, Smythson

SHOP NOW

TOPSHOP

Black Friday is underway at Topshop and it's a good one – there’s up to 50% off absolutely everything AND free worldwide standard shipping.

SHOP TOPSHOP NOW

JOANIE

Whether it's a Christmas jumper, stylish dress or loungewear that you're after, Joanie has you covered - with a massive 40% off EVERYTHING with their amazing Black Friday sale! We're adding this Holly Willoughby inspired moon and star print dress to basket and Christmas jumper (or two). 

SHOP JOANIE NOW

BF-mars-joanie-dress

Midi dress, was £48, NOW £28.80, Joanie

SHOP NOW

 

MARKS & SPENCER

Although M&S don't officially take part in Black Friday, the iconic brand has served up some amazing discounts for shoppers which you can snap up over the same weekend. You can get 30% off selected womenswear, 40% off selected homewear and 20% off selected beauty brands.

SHOP M&S NOW

HUNTER

Treat yourself to a pair of Hunter wellington boots in their brilliant Black Friday sale - you can save 20% across selected styles, including women's, men's, kids plus accessories. They're royally-approved too, as not only does Meghan Markle have a pair, but the Cambridge children do too.

SHOP HUNTER NOW
hunter-boots

Gloss Wellington Boots, was £100, NOW £80, Hunter

SHOP NOW

BOOHOO

Right now there’s 90% off everything at Boohoo – and next day delivery is only £1. If you hurry, you can get your bargains for tomorrow!

SHOP BOOHOO NOW

ASOS

Go go go! Right now, ASOS is offering up to 70% off everything for Black Friday. Whether you need new loungewear, a winter coat, new shoes or well, anything really.... Now's the time to get shopping! Hurry!

SHOP ASOS NOW

nike-trainers

Nike Court vision trainers in washed coral and white, was £68, now £45, ASOS

SHOP NOW

H&M

There's 20% off everything at H&M during the Black Friday sales this year. Prices look the same on site but your discount is automatically added in basket so bear that in mind.

SHOP H&M NOW

MISSGUIDED

Wow this is a good one! There's up to 80% off everything for Black Friday at Missguided - some great bargains to be had!

SHOP MISSGUIDED NOW

HARVEY NICHOLS

The luxe retailer is offering up to 40% off selected items across its entire site! That includes Barbour jackets, Canada Goose coats and plenty of designer handbags and shoes too.

SHOP HARVEY NICHOLS NOW

PRETTY LITTLE THING

This year, Black Friday at Pretty Little Thing is absolutely insane! There’s up to 99% off everything, which means that you can pick up a range of pieces for a matter of pence! This is a shopping event that's unlikely to be repeated so it's definitely worth checking out. They have a great selection of Festive jumpers too, so make sure you get yours for Christmas jumper day, December 11.

SHOP PRETTYLITTLETHING NOW

elf-jumper

Elf Christmas jumper, was £28 now £23, PrettyLittleThing

SHOP NOW

RELATED: 29 of the best Christmas jumpers you'll find this year - trust us!

KATE SPADE

You can save when you shop at Kate Spade – beloved by both the Duchess of Cambridge and sis Pippa Middleton. Enjoy 25% off everything and 50% off select styles. You can bag an extra 25% off handbags on 27 November with the code: MOREGIFTS.

SHOP KATE SPADE NOW

THE OUTNET

Designer clothes at discounted prices can never be a bad thing, and The Outnet is one of the best places to shop for fancy threads on Black Friday. Their amazing sale kicks off on 25 November - there is an extra 25% off all clearance items, netting shoppers incredible savings of up to 95%! Just use code: BLACKFRIDAY. 

SHOP THE OUTNET NOW

ALLSAINTS

The All Saints crew’s Black Friday sale is go – there’s 30% off everything right through until 1 December, so there's plenty of time to make up your mind. Now’s the perfect time to invest in one of the brand’s iconic biker jackets if you don’t own one, it’s the kind of thing you’ll wear forever.

SHOP ALLSAINTS NOW

all-saints-jacket

Balfern leather biker jacket, was £318 now £222, AllSaints

SHOP NOW

URBAN OUTFITTERS

putting their own spin on Black Friday, Urban Outfitters are serving up 'Super Weekend' with 50% off selected lines in men's' women's and home. Nice!

SHOP URBAN OUTFITTERS NOW

GUESS

Guess are offering 30% off sitewide for the whole of Black Friday week until 29 November. Your discount will be automatically calculated as you go adding to basket.

SHOP GUESS NOW

NET-A-PORTER

Another great one for designer threads - Net-A-Porter is offering up to 30% off selected items. If you're looking for some luxury PJs to see you through the festive season, then selected pieces from Eberjey are included in the sale. This fab pajama shirt (below) is so nice you'll want to wear it during the day as well as at night time - it's perfect for lounging!

SHOP NET-A-PORTER NOW

eberjy-pjs

Eberjey nautical striped pajama shirt, was £118 now £82.60, Net-A-Porter

SHOP NOW

MANGO

Looky here, fashion fans: Mango have served up a great early Black Friday deal - 50% off thousands of items until 29 November. Go go go!

SHOP MANGO NOW

LOUISE SINCLAIR

Are you looking for something extra special for Christmas? Fine jewellery brand Louise Sinclair is offering 20% off all products under £1,000 for Black Friday. These personalised made-to-order pendant necklaces (below) are just perfect!

SHOP LOUISE SINCLAIR NOW

initial-necklace

Personalised letter necklace, was £520 Black Friday price £416, Louise Sinclair

SHOP NOW

RIVER ISLAND

The Black Friday fun has begun at River Island. There's 20% off full price items when you spend over £75 with the code WONDER.

SHOP RIVER ISLAND NOW

SELFRIDGES

Although Selfridges doesn’t technically take part in Black Friday, its Christmas Comes Early sale covers the same time period, with 20% off across kids, mens and womenswear, jewellery, beauty and homewear using the code: SELFCCE at checkout. And many designer brands are included, including Stella McCartney, Chloe, Micheal Kors and Missoma. You can nab Kate Middleton's favourite earrings (below) while stocks last!

SHOP SELFRIDGES NOW

missoma-zenyu

Missoma Zenyu earrings, were £115 now £92, Selfridges

SHOP NOW

WHISTLES

For the whole of cyber week, there's 25% off everything at Whistles. And if that's not enough to tempt you there's an extra 15% off sale section to browse.

SHOP WHISTLES NOW

ZARA

Zara's Black Friday sale kicked off on 26 November - and make sure you're speedy to grab a bargain, items sell out fast! There's 40% off selected items, while stocks last until the end of 27 November.

SHOP ZARA NOW

WATCHES

If you're looking to treat yourself - or a loved one for Christmas - to a brand new beaut watch, NOW is the time! GUESS Watches are offering 25% off on selected styles at Watchshop and Avi-8 watches and Spinnaker watches are offering 30% off all full priced items on Avi-8 and Spinnaker-Watches.

SHOP WATCHSHOP NOW    SHOP AVI-8 NOW   SHOP SPINNAKER WATCHES NOW

 

FIGLEAVES

Are you looking to revamp your lingerie? Figleaves are offering a myriad of great deals for Black Friday, including silk slips and sexy bodies at up to 70% off. You can also get the bra which they've dubbed 'the most comfy bra ever' (sounds perfect!) at 70% off - for just £7! There’s also 25% off new season styles and bestsellers, including Figleaves own brand and other big names including Freya, Calvin Klein and Uggs. They also do some seriously luxe loungewear - the cashmere set below is a real winner with 30% off - and one to live in during Lockdown 2.0!

SHOP FIGLEAVES NOW

figleaves-loungewear

Bliss cashmere hoodie was £140 now £98, and matching jogger, was £120 now £84, Figleaves

SHOP NOW

GAP

This is a good one - GAP's Black Friday offering nets you 50% off everything and free delivery when you spend £25 or over. It runs until 28 November.

SHOP GAP NOW

UGG

Shop incredible UGG deals taking place over Black Friday weekend. 

SHOP UGG NOW

SWAROVSKI

Life just got more sparkly at Swarovski - it's offering 20% off everything and 50% off selected watches until 1 December.

SHOP SWAROVSKI NOW

swarovki-watch

Rose gold eternal watch, was £299 now £149, Swarovski

SHOP NOW

LINDEX

Lindex's Black Friday sale lasts until 30 November. There's 25% off everything so go take a look.

SHOP LINDEX NOW

BLACKBOUGH SWIM

Although right now might not seem like the obvious time to stock up on swimwear, Blackbough's styles are some of the most flattering you can find online and well worth sale shopping this Black Friday. Plus they have some lovely loungewear too - especially if you're into tie die (isn't everyone?) They have 25% off sitewide with exclusive releases and freebies including popsockets, tote bags and baseball caps and 48-hour flash sales.

SHOP BLACKBOUGH SWIM NOW

VERY

Shoppers can get some great deals at Very, not just fashion but tech, beauty and homeware too. The womenswear Black Friday deals have dropped, so you can start shopping now.

And yes, there are several pieces from the Michelle Keegan range included, hurry! This ruched top is perfect for lounging at home but also dressy enough to wear out (when the day comes!)

SHOP VERY NOW

michelle-keegan-top

Michelle Keegan ruched front top, was £11 now £9, Very

SHOP NOW

SWEATY BETTY

Need some new leggings or workout gear? There's 25% off everything at Sweaty Betty - the discount is automatically applied at basket.

SHOP SWEATY BETTY NOW

MONSOON

Black Friday is back at Monsoon and it's bigger than ever! there's 30% off everything, whether you're looking for a new coat, sweet stocking fillers for the kids or some new casualwear, you can get it now at a cut-price. On November 27 you can get an extra 10% off all womenswear with the code: BFLADIES10

SHOP MONSOON NOW

NASTYGAL

Some great bargains to be had at Nasty Gal for Black Friday - 60% off everything apart from beauty and sale items! Well worth a look.

SHOP NASTYGAL NOW

MONICA VINADER

Royal-approved jewelers Monica Vinader have kicked off Black Friday with 25% off absolutely everything until December 2. There are also big savings to be found in its flash sales which are changing every day - well worth checking back regularly. You can get Kate Middleton's favourite earrings (below) for a cut price, so now's the time if you've been eyeing them up.

SHOP MONICA VINADER NOW

  monica-vivander

Siren Wire earrings, were £125 now £93.75, Monica Vinader

SHOP NOW

 

PANDORA

If you've been coveting one of Pandora's iconic charm bracelets then act now. The brand has launches its fab Black Friday sale with 20% off most items (excluding gift cards, gift sets, outlet, Star Wars, Heroes charm, and othe Pandora For UNICEF Blue Planet Dangle charm).

SHOP PANDORA NOW

KURT GEIGER

Kurt Geiger has 25% off absolutely everything right now in their Black Friday sale – including their brand new luxe sparkly face masks (let’s face it, we won’t be ditching them anytime soon, will we?) And aside from that you can get 50% off in their special daily deals  – keep checking back as it’s changed every 24 hours.

SHOP KURT GEIGER NOW

kurt-geiger-mask

Carvela Jewelled face mask, was £20 now £15, Kurt Geiger

SHOP NOW

FRENCH CONNECTION

Black Friday at French connection means 30% off everything full price with the exception of homeware. Don't worry if you are wanting to spruce up your home though - there's a separate homeware sale where you can get 50% off selected items.

SHOP FRENCH CONNECTION NOW 

MISS SELFRIDGE

Miss Selfridge are doing 'Black Fri-Yay' with up to 60% off plus and extra 10%. Get browsing!

SHOP MISS SELFRIDGE NOW

 

MISSOMA

The jewellery brand's Black Friday sale gives shoppers 25% off everything sitewide for the whole of Cyber Week. It kicked off on 23 November.

SHOP MISSOMA NOW

BODEN

Kate Middleton-approved brand Boden are making Black Friday that bit brighter and transforming it into Technicolour Friday - there's 30% off womenswear with code: C4L3. The brand is adding menswear and their mini ranges into the 30% off mix too for 27 November only with the same code.

SHOP BODEN NOW

LK BENNET

Black Friday is go at LK Bennet. There's 30% off everything, whether you're wanting one of their elegant dresses or coats, or a pair of winter boots. It's all there for the taking

SHOP LK BENNET NOW

CULTUREVILLE

If you're looking to support a fab Black-owned fashion brand this Black Friday then Cultureville are serving up some good bargains. You can get 40% off their stunning Royalty Collection and 15% off all their iconic headbands. The sale runs till 2 December.

SHOP CULTUREVILLE NOW

TAYLOR MORRIS

The eyewear brand beloved by the likes of Holly Willoughby and Kourtney Kardashian is offering 25% off site wide over Black Friday weekend. If you want to steal Holly’s style then go ahead and add these ‘George Arthur’ frames to basket ready for the big day.

SHOP TAYLOR MORRIS NOW

taylor-morris

George Arthur frames in honey/green, £140, black Friday price £105, Taylor Morris

BOOKMARK FOR BLACK FRIDAY
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DON'T MISS: Holly Willoughby's 5 style lessons

Brands giving back on Black Friday 2020

ASTRID & MIYU

You can get 25% off all products and the jewellery brand is has teamed up with the Baytree Centre, a social inclusion charity for women and girls based in Brixton to provide them with vital funds they need to function efficiently. On Saturday 28 - Sunday 29 November – Astrid & Miyu is donating £1 from every order to Baytree charity.

SHOP ASTRID & MIYU NOW

JOULES

Not only are Joules offering up to 60% off everything for Black Friday, for 24hrs on 27 November, the brand will be planting a tree for every transaction (instore or online) with the Woodland Trust. There's also an extra 30% off best-loved Joules items. 

SHOP JOULES NOW

CHILDRENSALON

Instead of discounting this Black Friday, designer childrenswear retailer Childrensalon will donate 20% of all product sales taken on 27th November to two charity partners - Nourish Community Food Bank and Porridge and Pens Ghana - with all proceeds divided equally. Head to the site on November 23 to browse their Black friday offering, then get shopping on November 27 to help those in need.

SHOP CHILDRENSALON NOW

HOUSE OF BAUKJEN

London based, family-run firm House of Baukjen consists of socially conscious online womenswear and maternity brands Baukjen and Isabella Oliver and both have swapped deals for good deeds this Black Friday. The two great brands will be donating all profits over the four-day shopping weekend 27 -30 November to four deserving charities: Centrepoint, supporting youth homelessness, The Trussell Trust, working to end the need for food banks in the UK, national suicide prevention charity; PAPYRUS and the Prince's Trust, helping the young build skills and confidence to find employment during this critical time. Be sure to bookmark and come back on the big day!

SHOP BAUKJEN NOW
SHOP ISABELLA OLIVER NOW

READ MORE ON BLACK FRIDAY 2020:
27 best beauty Black Friday deals: Urban Decay, MAC, Bobbi Brown, NARS & MORE
The Best Black Friday laptop deals
Amazon fashion Black Friday deals you can shop right now
The best Apple Black Friday deals: From AirPods to the iPad, the Apple Watch & MORE
Dyson's Black Friday deals: The biggest discounts we're expecting
Best Argos Black Friday deals: What to expect in the 2020 sales extravaganza
Currys' Black Friday sale – big discounts on Mrs Hinch’s vacuum and more
Black Friday early deals and discount codes you need to know about

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